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He isn't wrong. Zuck was more instrumental than Bannon and Stone in bending reality into a shape useful for today's post-truth mess. And him and his ilk did it
by awaythrow999 3y ago
He isn't wrong. Zuck was more instrumental than Bannon and Stone in bending reality into a shape useful for today's post-truth mess. And him and his ilk did it on a global scale.
> Last month, Burns was interviewed on MSNBC, where he said that Zuckerberg allowed "misinformation" to spread on Facebook during the “most fraught time” in US history.
> In this same interview, he spoke about “Soviet style disinformation.”
- ycdxvjp 3y agoMore accurate to say FB and any platform that uses Like/View/Follower/Click counts as a Signal of High Quality to the entire population automatically has no control over what emerges. People have been talking about this for 15+ years now, without proposing an alternate Signal of Quality. It's probably not possible if you give everyone, as social media did, the ability to Broadcast to the whole planet. For free. No one had this ability in the past. You had to buy spectrum or a news paper or TV studio or satellites etc. So we have everyone broadcasting contributing massive noise and a highly unreliable mechanism to Signal quality. We can crucify Zuck but it won't change the fact no one is proposing alternate info flow architecture for the net.
- awaythrow999 3y agoThe root cause IMHO is not an individuals ability to broadcast to their connections, but the ability to micro target an audience as a business model. And doing so without any regulation of where that money comes from. So yes it's the platform and the people who run it.
- ycdxvjp 3y agoTrump or whichever panderer will get the like/view/clicks anyways Since platforms signal to everyone popularity or engagement = quality. And no one is proposing anything better. As content/noise explodes with everyone broadcasting, the pressure will keep growing for mechanisms that generate signals of quality. If the mechanisms are poor, random and chaotic things will keep Emerging out of these systems. Microtargeting is an added bonus for the attention seekers and panderers. You can regulate micro targetting and it won't reduce the things that get propped up by the algos. There is a reason radio spectrum is regulated. If everyone broadcasts without any coordination all you get is massive noises where no one can hear anything anyone else is saying. And that's pretty much what's happening now. Mechanisms to increase signal and reduce noise are half baked.
- horns4lyfe 3y agoYou’re right, we’re have been much better off not letting people we disagree with talk to each other. That’s the enlightened path.