3 ms·

I wonder what kind of viewership they have compared to top linear TV shows? In the US, that's almost all National Football League games. I think last weekend on

I wonder what kind of viewership they have compared to top linear TV shows? In the US, that's almost all National Football League games. I think last weekend one had ~ 40 million viewers (if I understand the statistics correctly).

viscanti 3y ago
93 of the top 100 highest viewed TV shows in 2023 were NFL games. It is almost entirely football now.
- ninkendo 3y ago
  I wonder when the NFL is going to finally abandon all the various single-game exclusivity deals and just say “the only way to watch NFL games is through the NFL app.” Cable would die overnight. The NFL could basically charge what they wanted, and people would pay (a cable plan already costs $60+ a month and many people only subscribe during the season anyway.) Whatever the NFL is raking in through these exclusivity deals for individual games, and whatever Comcast/whatever is paying them, I’m sure they can find a price point for a single unified NFL app that will make them more money.
darth_avocado 3y ago
40 million for NFL is an exception, not the norm. It was mostly because of the playoffs. Viewership in traditional TV is much lower than sports events. There are only a few non sport programming that come in top 100 when it comes to traditional TV and those are programming the Voice, 60 mins etc. But the numbers for those are around 6-7 million. Even the peak GOT was at 16-20 million, which was all time high for HBO.
mkmk 3y ago
They recently started releasing per-show viewing data. You can download a spreadsheet at the bottom of this press release. https://about.netflix.com/en/news/what-we-watched-a-netflix-engagement-report https://about.netflix.com/en/news/what-we-watched-a-netflix-... This is interesting because many actors and other industry players complained that they had no idea if the streaming shows they were working on were big or not, and the streaming companies held out on the data for a long time (and perhaps continue to do so).
- kennethrc 3y ago
  "Ginny and Georgia S2" is #2 ... I've watched part of the first season but apparently I'm not cut out to be a TV Exec cause I can't figure out the huge numbers
  - toyg 3y ago
    A lot of people don't really "watch TV" as much as "let the TV on so they can hear people talking in the room". It's maddening to me, but I know quite a few people who do that. From that perspective, you don't want The Witcher or Game of Thrones, because they're loud and scary and complex to follow.
    - amyjess 3y ago
      There are also a lot of people who like to leave the TV on at a low volume while they go to sleep, because it's close enough to white noise that it helps them sleep. I think nowadays people do that with Twitch streamers instead.
    - kennethrc 3y ago
      > A lot of people don't really "watch TV" as much as "let the TV on so they can hear people talking in the room". I guess I'm guilty of a variant of that, I always have something going on on the TV in my office at low volume, but it's never anything I have to pay the least bit of attention to (it's usually reruns of old TV shows, or multi-season stuff I've seen a zillion times on Hulu), and it's just background noise to break up the monotony. But I suspect such high numbers for that show means someone is actually watching. It was entertaining enough, but I'm just floored at it being #2 of all the shows they have
kennethrc 3y ago
You mean the Peacock-only Wild-Card game?

viscanti 3y ago

93 of the top 100 highest viewed TV shows in 2023 were NFL games. It is almost entirely football now.

ninkendo 3y ago
I wonder when the NFL is going to finally abandon all the various single-game exclusivity deals and just say “the only way to watch NFL games is through the NFL app.” Cable would die overnight. The NFL could basically charge what they wanted, and people would pay (a cable plan already costs $60+ a month and many people only subscribe during the season anyway.) Whatever the NFL is raking in through these exclusivity deals for individual games, and whatever Comcast/whatever is paying them, I’m sure they can find a price point for a single unified NFL app that will make them more money.

darth_avocado 3y ago

40 million for NFL is an exception, not the norm. It was mostly because of the playoffs. Viewership in traditional TV is much lower than sports events. There are only a few non sport programming that come in top 100 when it comes to traditional TV and those are programming the Voice, 60 mins etc. But the numbers for those are around 6-7 million. Even the peak GOT was at 16-20 million, which was all time high for HBO.

mkmk 3y ago

They recently started releasing per-show viewing data. You can download a spreadsheet at the bottom of this press release. https://about.netflix.com/en/news/what-we-watched-a-netflix-engagement-report https://about.netflix.com/en/news/what-we-watched-a-netflix-... This is interesting because many actors and other industry players complained that they had no idea if the streaming shows they were working on were big or not, and the streaming companies held out on the data for a long time (and perhaps continue to do so).

kennethrc 3y ago
"Ginny and Georgia S2" is #2 ... I've watched part of the first season but apparently I'm not cut out to be a TV Exec cause I can't figure out the huge numbers
- toyg 3y ago
  A lot of people don't really "watch TV" as much as "let the TV on so they can hear people talking in the room". It's maddening to me, but I know quite a few people who do that. From that perspective, you don't want The Witcher or Game of Thrones, because they're loud and scary and complex to follow.
  - amyjess 3y ago
    There are also a lot of people who like to leave the TV on at a low volume while they go to sleep, because it's close enough to white noise that it helps them sleep. I think nowadays people do that with Twitch streamers instead.
  - kennethrc 3y ago
    > A lot of people don't really "watch TV" as much as "let the TV on so they can hear people talking in the room". I guess I'm guilty of a variant of that, I always have something going on on the TV in my office at low volume, but it's never anything I have to pay the least bit of attention to (it's usually reruns of old TV shows, or multi-season stuff I've seen a zillion times on Hulu), and it's just background noise to break up the monotony. But I suspect such high numbers for that show means someone is actually watching. It was entertaining enough, but I'm just floored at it being #2 of all the shows they have

kennethrc 3y ago

You mean the Peacock-only Wild-Card game?