I worked for a TV production company, and we made a show called Kitten TV, in which each episode was 45 minutes of kittens playing in different custom built the

I worked for a TV production company, and we made a show called Kitten TV, in which each episode was 45 minutes of kittens playing in different custom built themed playsets. On Instagram we received hundreds of pics submitted by viewers of their cats watching Kitten TV, it became a meme.