IMO this is not nitpicky - it's a crucial implementation detail. In a quick scan of the main page I saw two similar tech-speaks: - Use your own domain name (wh

IMO this is not nitpicky - it's a crucial implementation detail. In a quick scan of the main page I saw two similar tech-speaks: - Use your own domain name (why not 'website address') - ..with no code (what does 'no code' mean to a non tech person??) This looks like a good product, but to really address the target audience it needs wording to them (or maybe you need different versions for different types of customer?). See if you can borrow someone's granny for the acid test.