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Sure, but grounding planes doesn't buy Alaska's (or Boeing's) CEO a new yacht. I suspect they will spend the minimum amount of time necessary, modulo whatever
by retrocryptid 3y ago
Sure, but grounding planes doesn't buy Alaska's (or Boeing's) CEO a new yacht. I suspect they will spend the minimum amount of time necessary, modulo whatever amount of time the IR and PR people think makes it appear they've accomplished something.
I don't think PR is an added bonus, I think it's the entire point.
- cj 3y agoEven if the only care they had is PR, they surely realize that the worst possible PR for Boeing and Alaska is for these incidents to begin happening on a regular basis, which will lead to consumers flying less, which leads to less demand for Boeing airplanes. If I were a PR person, thinking only about PR (not caring about anything else), the #1 thing that seems obvious is "what do we need to do to have these incidents stop occurring ASAP". Or they could be just putting on a show like you're suggesting, but that would do a huge disservice from a PR perspective if that results in the underlying issues not being fixed. "Door fell off airplane during flight" headlines a couple times a month would be some of the worst PR you could possibly have (with the exception of planes crashing, obviously even worse)
- jpalawaga 3y agoI don't agree. This is a pivotal moment. If these planes start falling out of the air, it could be the end of alaska. they've been through serious air disasters before and have scar tissue from it. and if it is strictly a pr thing, the auditors go to boeing, take some pr photos, have a beer, and go home, then they deserve to fail.