It's interesting how, from my average man perspective, it's impossible to say whether a company operating at the scale of Apple is or is not victim to the sunk

It's interesting how, from my average man perspective, it's impossible to say whether a company operating at the scale of Apple is or is not victim to the sunk cost fallacy. On one hand, a push to deliver can be leadership setting a sink-or-swim deadline to avoid sunk costs. On the other hand, maybe they've already gone too far down a dead end. I think it has to be tricky because a tech company that does manufacturing at Apple's scale is kind of obligated to explore these possibilities. But how can you or I calculate what constraints should be in place so exploration can be effective while avoiding waste?