>Instead of spending time planning and concocting roadmaps, replace that activity by talking to current or potential customers on how their lives can be improve

>Instead of spending time planning and concocting roadmaps, replace that activity by talking to current or potential customers on how their lives can be improved, and letting that determine your next feature. There are countless other articles claiming that customers don't know what they want. And that once you implement a feature they asked for, they aren't going to use it. So, which way is it?