> Apple is rumoured to be accelerating its generative AI efforts this year, including the possibility of an iPhone that can run large language models despite th

> Apple is rumoured to be accelerating its generative AI efforts this year, including the possibility of an iPhone that can run large language models despite the devices’ limited memory. I thought this would be the what Apple should bring out (similar to the hardware for AR) - a device only, privacy enhanced, personal assistant would be a big seller and one none of their competitors could really compete with except Google/Pixel.