we need more context. Desktop software, yes, but for which platform? Aimed at consumers? Business? Enterprise? Government? Are you asking "before" you've writ

we need more context. Desktop software, yes, but for which platform? Aimed at consumers? Business? Enterprise? Government? Are you asking "before" you've written something, or "after"? Are you looking for a market to explore, or a market for something you have? Is the market broad-based, or narrow? Is it expensive (say > $1000) or cheap? (say < $50). Are you looking for a subscription or an out-right sale? Are the competitors in your market? Is this a new market? Are you "cutting edge" (think crypto, ai etc) or boring (think accounting etc)? Is it data for one person, or shared by multiple people, or a business? Soooo many questions....