Nobody is going to use vertical farming to grow bushels of wheat. I think the general idea is that it can be used to grow fresh produce with a short shelf life

Nobody is going to use vertical farming to grow bushels of wheat. I think the general idea is that it can be used to grow fresh produce with a short shelf life which require fragile and expensive just-in-time logistics to get to your plate before going bad. The fact that expensive restaurants are already using it to produce fresh produce is probably a sign that it can be made mass market if costs can be reduced. The produce is fresher and not spritzed with pesticides. Isn't that preferable? This is all quite plausible, especially as solar/wind is leading to more periods of very very cheap or even free energy, the automation is getting better and the tech is falling in price.