Personally, I think ads can be quite predatory, which is why I dislike them (if ads themselves had better ethics and curation, I might think otherwise -- I have

Personally, I think ads can be quite predatory, which is why I dislike them (if ads themselves had better ethics and curation, I might think otherwise -- I have less issues with sponsorships elected by creators). That most people choose not to pay is a problem I think, but I think even ideally not everyone would pay (and that's fine): they may not have the means (although I guess they could just pay a smaller amount instead), or have too many other subscriptions (that they find need more money). I personally donate to a lot of services knowing that many won't pay (and many aren't able to), and I'm happy to contribute (although I think it would be better for everyone if they considered donating more!)