I don't think any of the mentioned companies paid to be included in the article. It just seems to be an interest piece on a new fad. This is very naive. http

I don't think any of the mentioned companies paid to be included in the article. It just seems to be an interest piece on a new fad. This is very naive. https://thehustle.co/pr-firms-paying-tech-journalists/ https://thehustle.co/pr-firms-paying-tech-journalists/ I wonder what these companies do? https://www.badenbower.com/ https://www.badenbower.com/ https://www.prnewswire.com/ https://www.prnewswire.com/ https://9figuremedia.com/ https://9figuremedia.com/ https://www.prfire.com/guaranteed-publishing/ https://www.prfire.com/guaranteed-publishing/ https://getfeatured.news/ https://getfeatured.news/ https://www.prdaily.com/ https://www.prdaily.com/ https://www.edwinelliscreativemedia.com/ https://www.edwinelliscreativemedia.com/ https://www.axiapr.com/blog/how-does-your-pr-firm-generate-earned-news-media-coverage-for-companies https://www.axiapr.com/blog/how-does-your-pr-firm-generate-e... https://www.imperiumgrouppr.com/pressreleases/ https://www.imperiumgrouppr.com/pressreleases/ https://bettermarketing.pub/how-to-get-your-company-featured-in-a-major-media-publication-c9eeb0f0c719 https://bettermarketing.pub/how-to-get-your-company-featured... I've personally seen the whole process. All it takes is a little money and these companies will find a way to get an "article" that features links to your product on a "news" site. Sites need content, companies need exposure. Thinking wording needs to be "salesy" to be useful is just wrong, there is no way to sugar coat it. Neutral or mildly positive exposure is still hugely valuable when it comes to marketing. Do you think coke or apple's ads are always "this is better than everything"? A lot of the time their ads are almost just saying "this exists, keep thinking about it".