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Adobe has enough brand pull to convince consumers to check the scary little box warning them about installing software from outside the App Store. This is not
by anymouse123456 3y ago
Adobe has enough brand pull to convince consumers to check the scary little box warning them about installing software from outside the App Store.
This is not as easy for small companies with smaller brand footprints.
I am also making a prediction (that obviously could be wrong), that this scary little checkbox will eventually be deprecated in favor of a blanket ban.
- CharlesW 3y ago> This is not as easy for small companies with smaller brand footprints. Yes, distribution and discoverability is the value of the iOS App Store, and well worth small companies paying 15% for. On Mac, it's just another way to buy software, and developers can easily avoid it if they don't think the ROI is high enough.
- anymouse123456 3y agoI'm convinced that I overstated the problem in my initial post. It's clearly viable to distribute outside the App Store, but "easily avoid it" is also a little overstated IMO. Apple has increased the friction for outside distribution and 15-30% off the top of all revenue is a wild thing to demand of anyone. Keep in mind that the government is coming along for another 30-50%, leaving value creators with a small fraction of the value they create.