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Honest question, how much of this is simply due to Google slowing showing more & more ads on Page 1 of search results? There use to be a time when paid placeme
by alberth 3y ago
Honest question, how much of this is simply due to Google slowing showing more & more ads on Page 1 of search results?
There use to be a time when paid placement was only 1-2 results.
It’s frequent now that the top 5-6 results are paid placement.
(And when I’m doing a search for a specific product I know I want, competitors are bidding up those search terms which is annoying because I’m being shown not what I’m explicitly searching for)
- godelski 3y agoI have a hypothesis that a lot of this is the result of hyper focusing on short term reward. Just think about how we measure a top exec's performance. It is often dependent on cutting costs and increasing revenue. Cycle through that a bit and if the previous person did their job well then they cut a lot of fat. In fact, they probably cut as much as they thought they could get away with. So next person comes in and they gotta start cutting more than fat. Of course you could go other avenues to increase revenue but cost cutting measures are the easiest and quickest.
- cyanydeez 3y agofrom a technical aspect, I'd bet their ranking algorithm now just favors ad placement , full stop. it's largely just a product of ourouboros