> Namely, that formal treatment and healthcare for the underlying condition targeted by the "wellness" product is prohibitively expensive for American customers

> Namely, that formal treatment and healthcare for the underlying condition targeted by the "wellness" product is prohibitively expensive for American customers, and so snakeoil thrives in the absence of legitimate medical science. The issue with that explanation is that plenty of Americans who have health insurance still buy lots of that snake oil. A great number of the ailments that afflict Americans are related to practically inescapable aspects of our built environment: sedentarism, cheap and high sugar/salt processed foods, car-bound living environments. Those things are hard to change, and there is a ton of resistance to change because those things are very comfortable/convenient in the short term. Science-based medicine itself struggles to treat these environment/lifestyle induced conditions. While single payer healthcare would help, it can't on its own fix the structural problems with how we live. This, coupled with superstitious and/or pseudo-scientific beliefs and entertainment being part of American culture, results in many people putting stock in shortcut "solutions".