> that formal treatment and healthcare for the underlying condition targeted by the "wellness" product is prohibitively expensive for American customers This j

> that formal treatment and healthcare for the underlying condition targeted by the "wellness" product is prohibitively expensive for American customers This just isn't true. The vast majority of Americans are either covered by pretty decent employer-subsidized healthcare plans OR are poor enough to receive all of their medical care for free. These companies thrive because many people have a (reasonable) distrust of big pharma. I agree that single payer healthcare would pry be more efficient, but other than allowing pharma companies to advertise, our system really isn't that bad. We lead in almost every area of medical research, the standard of care is quite high, wait times are low and we have some of the best outcomes in the world.