It probably depends on how you use it. I mainly use it for entertainment, so Netflix and YouTube are closer comparisons. In Europe, the YouTube family plan is €

It probably depends on how you use it. I mainly use it for entertainment, so Netflix and YouTube are closer comparisons. In Europe, the YouTube family plan is €23.99 (my wife would not be happy if only I got Premium). In contrast, Netflix is €12.99 for 2 devices (people). I know the economics are complex (storage, tooling, etc.), but from a simple consumer perspective, YouTube doesn't really pay for the content creation, so why is it almost double the price?