The metrics they really care about are growth and retention. Viewership is only an imperfect proxy for those. Conceivably millions of people turn on a highly hy

The metrics they really care about are growth and retention. Viewership is only an imperfect proxy for those. Conceivably millions of people turn on a highly hyped program but end up hating it, don't recommend it, and cancel their subs. So it really does matter if people aren't happy with the content they consume.