Facebook, Twitter, the Internet of Things, Crypto in general, NFT's in particular... the marketing always seems to be the same. "Hey we're just some cool dudes

Facebook, Twitter, the Internet of Things, Crypto in general, NFT's in particular... the marketing always seems to be the same. "Hey we're just some cool dudes with this nifty tech we made," what could go wrong? Initial concerns are dismissed as the wailing of Luddites, "subversive elements" or the jealous. After all if you were in on the fun/money/whatever you would love it as much as we do! Then either the business model fails, someone high up is outed as a monster, or as with FB the entire business model is understood to be toxic. But then the next thing emerges and we're back to step 1, just "some cool guys with nifty tech, don't be negative, bro!"