2 ms·
As someone who has done some work in the Alumni area, there is research (sorry, I don't have a reference at the moment) which stated something like: If an alumn
by tobtoh 14y ago
As someone who has done some work in the Alumni area, there is research (sorry, I don't have a reference at the moment) which stated something like: If an alumni doesn't make a donation (even $1) in the first 3 years of leaving their organisation, the chance they will ever make a donation is a small percentage. If they donate something (no matter how small) in the first three years, the chance they will donate again is 80%. (I can't remember the exact figures).
ie Donators donate - no matter what their circumstance. Everyone else just promises to 'in the future' and never do.
So kudos to them for committing to donate and not just waiting to do it sometime in the future.