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> I don’t see why you’d need to normalize for the type of cars sold. Pickups and large SUVs are known to be much more profitable vehicle segments than mid-size
by schiffern 3y ago
> I don’t see why you’d need to normalize for the type of cars sold.
Pickups and large SUVs are known to be much more profitable vehicle segments than mid-sized cars and SUVs. That's why Ford stopped selling cars domestically (except the Mustang).
https://slate.com/business/2018/04/its-logical-for-ford-to-stop-selling-cars-in-north-america-its-also-heartless.html https://slate.com/business/2018/04/its-logical-for-ford-to-s...
https://www.siouxfallsford.com/blog/2023/august/25/why-did-ford-stop-making-cars.htm https://www.siouxfallsford.com/blog/2023/august/25/why-did-f... ("Profitability and Production Costs")
https://www.nbcnews.com/business/autos/ford-stop-making-all-passenger-cars-except-mustang-n869256 https://www.nbcnews.com/business/autos/ford-stop-making-all-...
Tesla's strong demand has shown the go-to "evolving consumer preference" line was more about consumers avoiding Ford cars (which were indeed awful), not cars/crossovers in general.
- yial 3y agoI think I understand the point you’re trying to make - as in, compare apples to apples. However, if you’re trying to assess “Tesla has double the margin because they don’t use dealers” it’s not about the type of car. Does Tesla have double the margin of xyz car brand that does use dealers. But I may be a tad pedantic there. Now I agree it would be interesting to know if they have double the margin in luxury sedans, but not in suvs.