It's too vague. See through the right lens, the current infosphere is entirely adversarial. Advertisers want to separate you from your money. Political machines

It's too vague. See through the right lens, the current infosphere is entirely adversarial. Advertisers want to separate you from your money. Political machines will say anything to get your vote, externalities be damned. For these purposes AI is no more effective than a government misinformation sweatshop. I suspect the juicy threat model for AI is targeted individuals. Either those with direct power or, more chillingly, a selected group of "nobodies" who aren't on their guard, setup to do some damage when the right sequence of messages are sent - the effect of their directed action being more than the sum of the parts. AI allows this to happen at far greater scale, and also allows better target identification. What a time to be alive!