with a name like that, i can see why it's not being marketed in the usa ('x' is often used to represent 'ch' in latin-american spanish [it's something that's be

with a name like that, i can see why it's not being marketed in the usa ('x' is often used to represent 'ch' in latin-american spanish [it's something that's been pulled in from indigenous languages, afaik], and 'cholo' is an ethnic/class smear term http://www.urbandictionary.com/define.php?term=xolo http://www.urbandictionary.com/define.php?term=xolo) (maybe this seems like an odd thing to post, but it jumped straight out at me - a kind of "omg they can't be calling it that?" moment. i don't for a minute think that's been through hispanic focus groups.)