Much like the original post, the construction industry has an intimate understanding of the pricing of the plain box as a 'standard' and the non-plain box as a

Much like the original post, the construction industry has an intimate understanding of the pricing of the plain box as a 'standard' and the non-plain box as a 'premium / luxury'. The resulting environment expresses bland uniformity as a standard cost and unqiueness as high-specialty luxury.