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Yes, their A/B testing likely shows it's effective over not showing a popup for harvesting email addresses.
by sskates 14y ago
Yes, their A/B testing likely shows it's effective over not showing a popup for harvesting email addresses.
- LiveTheDream 14y agoI'd be surprised if they actually A/B tested it. Either way, the popup probably did increase the number of email address they got. However, this came at what cost to the bounce rate?