I don't think it's all that sudden, he's had a steady stream of scandals for as long as I've been paying attention (years), and he's increasingly in the public

I don't think it's all that sudden, he's had a steady stream of scandals for as long as I've been paying attention (years), and he's increasingly in the public eye because he is increasingly relevant (buying Twitter being one reason he's more relevant now than in the past). So there's an increasing public interest in reporting on his steady stream of controversial behavior.