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One wouldn't think that Twitter and LinkedIn's ad markets are 1:1 but I guess advertisers have to put their budget somewhere for the time being. It would be int
by smith7018 3y ago
One wouldn't think that Twitter and LinkedIn's ad markets are 1:1 but I guess advertisers have to put their budget somewhere for the time being. It would be interesting to see how ad campaigns that targeted Twitter's more general user base fare on the more professionally-minded LinkedIn. I'm far more likely to be interested in an AppleTV ad on Twitter than if I saw it on LinkedIn but that might just be me.
- rsynnott 3y agoI mean, they’re definitely not; I assume Coca-cola isn’t running big brand-building campaigns on LinkedIn, even now, say. But there’d certainly be _some_ crossover.