I am from Switzerland and we had for years a home-grown competitor called galaxus/digitec which basically did the same as amazon just much better without the ch

I am from Switzerland and we had for years a home-grown competitor called galaxus/digitec which basically did the same as amazon just much better without the cheap crap. And it is flourishing. It has fast shipping, easy return, amazing UI and competitive prices. They even included statistics on return and warranty they gathered. To me when I started buying stuff at amazon and then a package comes 3 weeks later from china (looking like aliexpress) I was so pissed. Only if I truly know what I buy and it’s the cheapest I buy on Amazon, else no. It could be its end and a good way for a healthy competition to come in.