I am fairly convinced that intangible elements like charisma and “appearing well on video” will become increasingly important. In other words, influencers will

I am fairly convinced that intangible elements like charisma and “appearing well on video” will become increasingly important. In other words, influencers will become even more of a phenomenon as faking text content becomes easier. It will be a long, long time until AI tools can imitate a human being live-streaming, so I think the best thing to do is: get comfortable being on camera and talking in person.