People’s perceptions around the word “natural” has always been a bit unnatural to me. Plenty of things, good, bad, and every gradation in-between are “natural”,

People’s perceptions around the word “natural” has always been a bit unnatural to me. Plenty of things, good, bad, and every gradation in-between are “natural”, but the word itself got greenwashed somewhere along the way. Having a few terms like “natural gas” as a way to counteract people’s perceptions of the niceness of “natural” isn’t so bad.