Use "verbatim", under search tools. It forces precise word matching, so Robert doesn't match Bob and Ubuntu doesn't match Debian, for example. Google is utter

Use "verbatim", under search tools. It forces precise word matching, so Robert doesn't match Bob and Ubuntu doesn't match Debian, for example. Google is utterly useless without verbatim. Recently, some asshat at Google munged things up. When I do verbatim searches, I have to do -hotel, otherwise I get ridiculous local hotels. Search for Debian, get pages of hotel advertising... makes perfect sense.