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Smaller cars are less available. They have longer wait times and higher dealer markup. In the article, the two smaller cars mentioned aren't even sold in the Un
by sp332 3y ago
Smaller cars are less available. They have longer wait times and higher dealer markup. In the article, the two smaller cars mentioned aren't even sold in the United States.
- fnordpiglet 3y agoIt’s not like car makers haven’t tried to go smaller at various points, including imports from over seas. Longer wait times and higher markups are by product of low demand. Americans like bigger cars. That’s just a fact, and it’s not up to the supply side to dictate to the demand side what demand is. It’s just not how these things work. “Educating consumers” was a topic in the article, and it’s about as absurd an idea as I’ve ever heard. People want long range not because they’re idiots, but because they occasionally do longer day trips and don’t want to be isolated based on the car they bought. You won’t “educate” people out of the idea of not being tethered to their urban core no matter how much automakers market small short range vehicles.
- chiefalchemist 3y agoAnd that's because smaller cars are less desired by The Market. Let's forget small / smaller for a second. Let's just go with mid-sized. *Plenty* of options there and yet SUVs and trucks are the goto choice. See? It's the market.