Yeah, just like how physical mail works. Nobody ever has to deal with spam in their physical mailbox. (/s) That just becomes marketing budget for spammers (whi

Yeah, just like how physical mail works. Nobody ever has to deal with spam in their physical mailbox. (/s) That just becomes marketing budget for spammers (which is to say, those for whom email is a component of a revenue stream), and a layer of cost friction for everyone else — meaning that you only really reduce the percentage of email that's actually sincere, non-"hustle"-driven communication.