Cults give actual benefits which is why they are hard to quit. They give a feeling of love and a feeling of being wanted by others, of belonging. The recruitmen

Cults give actual benefits which is why they are hard to quit. They give a feeling of love and a feeling of being wanted by others, of belonging. The recruitment strategies for young people are often around this kind of enveloping loving community. Its emotional not rational. As another sibling comment says, it's how radical and terrorist politics works too. Emotional need for belonging. Also there is a reinforcement loop where the outside says "you are wrong" and inside they say "the outside hates us".