It's because two completely separate worlds (and users) happen to use the same technology to present things. There's the WWW serving information to people to u

It's because two completely separate worlds (and users) happen to use the same technology to present things. There's the WWW serving information to people to use and then there's the parasitic Marketing Miasma and Self-flagulators setting up camp on top trying to manipulate and steal energy from the system and its participants. I'd actually like to see some kind of uncoupling of these two worlds. The commercial web and the web I go to for exploring knowledge shouldn't be the same.