I'm really surprised by the many comments feigning surprise at the view that Apple's actions in this case are anti-competitive. Previously, Google was found li

I'm really surprised by the many comments feigning surprise at the view that Apple's actions in this case are anti-competitive. Previously, Google was found liable of anti-competitive practices for only showing Google Shopping results in the carousel at the top of the search results page. The argument was that Google was abusing its dominant market position in search engines to gain a market advantage in comparison shopping services. As a result, Google was ordered to allow third-party comparison shopping services to integrate. How is this different? The problem with iMessage is that it has that premium, native, and out-of-the-box OS integration including the SMS fallback. No other messaging app can compete with that. Every other app needs to be a separate app that must be downloaded from the App Store. No other app can have the SMS fallback because iOS prohibits third-party SMS apps. They are abusing their dominant market position in smartphones to gain a market advantage in messaging services. They have previously stated that they profit financially from a strong market position of iMessage, because that in turn boosts iPhone sales. If Apple doesn't want to integrate third-party message services into iMessage and/or Messages, they are free to compete on even ground. They'd have to extract iMessage from the Messages app, change it to a non-preinstalled app that must be downloaded from the App Store, and remove the SMS fallback.