It's really disappointing to see how Apple went from championing open standards in the early days of Mac OS X, especially with regard to communication protocols

It's really disappointing to see how Apple went from championing open standards in the early days of Mac OS X, especially with regard to communication protocols, to this. I want a premium messaging experience on my iPhone, regardless of what the other party has. I do not want compressed images and videos, and as an end-user, it's bullisht that I have to figure out how to do that using 3rd party apps.