5 ms·

Except there are no reasonably sized iPhones anymore, just phablets. I miss when the Steve/Jony team recognized that your hands do in fact stop growing.

frankjr 3y ago
The SE is still alive and kicking at its 3rd generation.
- hn_throwaway_99 3y ago
  Exactly, and it's been rumored Apple will release a 4th gen next year.
- robertoandred 3y ago
  Which is currently bigger than the mini and expected to get even bigger.
  - cassianoleal 3y ago
    And the mini was too big already.
AceJohnny2 3y ago
Turns out, the small phone form factor is a vocal minority, whose market size isn't sufficient to sustain Apple's scaling economics, which is why they only cater to it every few years because that's enough to saturate that market.
- dijit 3y ago
  Well, maybe. I think you're assuming that missed sales for the Mini means there's no market for small phones. I would take a different assumption: the 12 Mini (I owned one btw) was as large as an iPhone 6 which for many was the point where phones had gotten to be too large. If your answer to: "Small phone" is to go back to the first unacceptable phone size for many people, maybe they don't really think of it as "small phone". Why buy it? There was some minor issues with the phone too, laughable battery life for example and the fact that the 5-sized SE was still generally available and receiving support until even after the 13 mini was discontinued. People discuss the "SE" moniker as if it's an answer to small phones when ironically the first SE was the only actually small phone and everything since then just gets larger and larger. I bought a mini because I intentionally wanted to support Apples small phone endeavour. It was too big and going from a 12 Mini to a 15 pro doesn't feel like such a leap anymore because I can use neither of these phones one-handed anyway.
  - cassianoleal 3y ago
    Precisely. I want a small phone. I went from a X to a 15 Pro. Some time in between those 2 phones I considered a Mini. That is, until I actually held one in my hands and tried to use it. It was too big. The Mini was the worst of both worlds: small screen and still unusable with a single hand. There was just no point in getting one.

frankjr 3y ago

The SE is still alive and kicking at its 3rd generation.

hn_throwaway_99 3y ago
Exactly, and it's been rumored Apple will release a 4th gen next year.
robertoandred 3y ago
Which is currently bigger than the mini and expected to get even bigger.
- cassianoleal 3y ago
  And the mini was too big already.

AceJohnny2 3y ago

Turns out, the small phone form factor is a vocal minority, whose market size isn't sufficient to sustain Apple's scaling economics, which is why they only cater to it every few years because that's enough to saturate that market.

dijit 3y ago
Well, maybe. I think you're assuming that missed sales for the Mini means there's no market for small phones. I would take a different assumption: the 12 Mini (I owned one btw) was as large as an iPhone 6 which for many was the point where phones had gotten to be too large. If your answer to: "Small phone" is to go back to the first unacceptable phone size for many people, maybe they don't really think of it as "small phone". Why buy it? There was some minor issues with the phone too, laughable battery life for example and the fact that the 5-sized SE was still generally available and receiving support until even after the 13 mini was discontinued. People discuss the "SE" moniker as if it's an answer to small phones when ironically the first SE was the only actually small phone and everything since then just gets larger and larger. I bought a mini because I intentionally wanted to support Apples small phone endeavour. It was too big and going from a 12 Mini to a 15 pro doesn't feel like such a leap anymore because I can use neither of these phones one-handed anyway.
- cassianoleal 3y ago
  Precisely. I want a small phone. I went from a X to a 15 Pro. Some time in between those 2 phones I considered a Mini. That is, until I actually held one in my hands and tried to use it. It was too big. The Mini was the worst of both worlds: small screen and still unusable with a single hand. There was just no point in getting one.