3 ms·
Hypothetical situation: Two domains with identical volume/quality of content and equally good back links, Site A being 10 years old, Site B 1 year old. ( IE r
by GoodIntentions 14y ago
Hypothetical situation:
Two domains with identical volume/quality of content and equally good back links, Site A being 10 years old, Site B 1 year old. ( IE remove all considerations other than time )
My money is on site B showing higher in the serps.
- dchuk 14y agointeresting conclusion there, what makes you lean that way?
- GoodIntentions 14y agoI suspect the newer domain would look more active, more current and therefore more likely to host content useful now/of contemporary interest. I suspect ranking 'degrades' slightly over time - don't keep adding content and lose places in the SERP. Having said that, it's pretty much hypothetical. A ten year old domain will have more links and more content, and I think _that_ is why old domains rank well. It usually takes time to develop a great quantity of useful, ranking content and links, hence the perception that "aged domains" are more valuable. Anyone else have thoughts / different view on this?
- dchuk 14y agoI agree with you on everything but your first point. It's just as reasonable to assume an old domain has fresh content as a new domain, there's no connection between domain age and how fresh the content is on it/how active it is. Look at Reddit, or for that matter HN. Older domains, fresh content every second. But yeah, old domains basically have had more time to accumulate trust/links/shares/content, so they're more likely to do better in the search engines.
- deleted 14y ago[deleted]