Mix of both, we've got some pretty epic profiles-- but the majority comes from others sharing our stuff w/ their friends. Strong believer in this as a trend (Bu

Mix of both, we've got some pretty epic profiles-- but the majority comes from others sharing our stuff w/ their friends. Strong believer in this as a trend (Buzzfeed talks about this, too: http://adage.com/article/digitalnext/content-shared-close-friends-influencers/233147/ http://adage.com/article/digitalnext/content-shared-close-fr...)