To me it appears as though social network/social mobile apps are the way to swing for the fences, insanely high risk with the potential stupidly big payoff if y

To me it appears as though social network/social mobile apps are the way to swing for the fences, insanely high risk with the potential stupidly big payoff if you manage to win out (aka entrepreneurial lottery). Not the smartest way to build a first business but eh.