4 ms·
Does this include billboards at local tracks, ballfields, sporting centers? What about ads inside airports? Bus stops? Transit stations? Where will the money
by celestialcheese 3y ago
Does this include billboards at local tracks, ballfields, sporting centers?
What about ads inside airports? Bus stops? Transit stations?
Where will the money come from to fill in the budget gaps left by removing these ads?
If I'm at a local minor league baseball game, and see an ad for "Bill the plumber", how is that a problem? It's local community supporting local community spaces. If Bud Lite buys a spot next to them, great! More dollars for my local ballpark so they can stay open.
The nature of local, physical advertising is that the ad dollars stay (mostly)* local.
* Mostly because clearchannel manages most billboards on roadways around the country. They pay rent to landowners, who may or may not be local, but they also pay local taxes. So not perfect dollar retention.