Positive Cash flow is what makes a company default alive, so it is important to everyone. Peofiability, EBITDA and ao on, live on a different axis. A company ca

Positive Cash flow is what makes a company default alive, so it is important to everyone. Peofiability, EBITDA and ao on, live on a different axis. A company can easily be cash negative and profitable or cash positive and loosing money. The latter one is in a better position, a company that is both, profitable and cash positive, is in a great position (e.g. Amazon), one that is neither is actually dead.