3 ms·

I always enjoyed watching videos of crowd reactions to trailers. It's a bummer we won't get those anymore, but I can see why it's too expensive to host an IRL e

I always enjoyed watching videos of crowd reactions to trailers. It's a bummer we won't get those anymore, but I can see why it's too expensive to host an IRL event. I wonder why they didn't transition to an online-only expo? I'd watch that.

clintonb 3y ago
Why would a vendor pay someone else for an online-only expo when they can market directly via ads? Why would a customer pay to participate in an online-only expo when they can see videos for free online?
- The-Bus 3y ago
  Marketing directly via ads is not free, either. Most industries have trade and consumer shows (from film to boardgames to concrete). There's no reason to expect that gaming is somehow unique and should not have one. It's unlikely it will be like the E3 of decades past (or even have the name), but there's value to getting consumers to see/try a bunch of new games.
r3d0c 3y ago
it's called summer games fest
- underlipton 3y ago
  And the crowd reactions are still there in the form of chat/Twitter. And then there's PAX et al.. It's not the same, but the experience isn't completely erased from existence.
Ekaros 3y ago
Why would you want to a release about your game at same time with all other games, if you didn't have to. You would instead try to guess a few days in year where there isn't likely other releases and aim for that. In later case you get more publicity for same effort. E3, kinda makes sense for connections and getting boots on grounds and showing stuff in progress in controlled environment. But for online you are better off going alone, unless you are tiny.
- phillryu 3y ago
  This is more about back in its peak, but E3 used to gather all the gamer's attention to a single keynote, it was like the Super Bowl of gaming. Basically if your game was on stage/shown off well it would be covered by every single gaming press and magazine and almost guaranteed mainstream gaming culture hype. Today Geoff Keighley's Video Game Awards basically took over that role and similarly is the single biggest stage/audience to announce a new game to. If you had a game that they were interested in revealing + you thought it would sparkle to its audience it's a powerful platform.
fredgrott 3y ago
hmmm let's see E-sports influencer reach is I imagine the cause as many vendors are in fact using those for their ads reach, etc.

clintonb 3y ago

Why would a vendor pay someone else for an online-only expo when they can market directly via ads? Why would a customer pay to participate in an online-only expo when they can see videos for free online?

The-Bus 3y ago
Marketing directly via ads is not free, either. Most industries have trade and consumer shows (from film to boardgames to concrete). There's no reason to expect that gaming is somehow unique and should not have one. It's unlikely it will be like the E3 of decades past (or even have the name), but there's value to getting consumers to see/try a bunch of new games.

r3d0c 3y ago

it's called summer games fest

underlipton 3y ago
And the crowd reactions are still there in the form of chat/Twitter. And then there's PAX et al.. It's not the same, but the experience isn't completely erased from existence.

Ekaros 3y ago

Why would you want to a release about your game at same time with all other games, if you didn't have to. You would instead try to guess a few days in year where there isn't likely other releases and aim for that. In later case you get more publicity for same effort. E3, kinda makes sense for connections and getting boots on grounds and showing stuff in progress in controlled environment. But for online you are better off going alone, unless you are tiny.

phillryu 3y ago
This is more about back in its peak, but E3 used to gather all the gamer's attention to a single keynote, it was like the Super Bowl of gaming. Basically if your game was on stage/shown off well it would be covered by every single gaming press and magazine and almost guaranteed mainstream gaming culture hype. Today Geoff Keighley's Video Game Awards basically took over that role and similarly is the single biggest stage/audience to announce a new game to. If you had a game that they were interested in revealing + you thought it would sparkle to its audience it's a powerful platform.

fredgrott 3y ago

hmmm let's see E-sports influencer reach is I imagine the cause as many vendors are in fact using those for their ads reach, etc.