Getting your patents into standards is the fundamental business model of many patent holders. Not just for big business either, I’m friends with a bunch of PhDs

Getting your patents into standards is the fundamental business model of many patent holders. Not just for big business either, I’m friends with a bunch of PhDs/researchers who all have patents in their respective fields, they all know that they’ll only get paid for the patents that end up in standards, and devote a non-trivial amount of effort to pursuing that outcome.