Making the data available to you probably would be interesting but using it to 'improve' your experience probably drives more engagement. Also, having you payi

Making the data available to you probably would be interesting but using it to 'improve' your experience probably drives more engagement. Also, having you paying money would probably be less beneficial to Facebook, as I'm sure they can make more money from advertising. I'm not trying to defend FB here but it is worth remembering that they've reached 800million people so they've obviously got something right. The question people should consider is at what cost to themselves.