3 ms·
Ask HN: Why do Microsoft have two identical apps?
The two apps I’m talking about is Microsoft Start [1] and Bing Ai [2]. What’s their strategy here? Both do the same thing but branded under different name.
[1] https://apps.apple.com/se/app/microsoft-start/id945416273
[2] https://apps.apple.com/se/app/bing-chat-with-ai-gpt-4/id345323231
- pndy 3y agoStart seems to be their "curated content" news aggregator and Bing Ai the search app with GPT-4. I'd guess that they're testing which app yields more data from users.
- Alifatisk 3y agoThat's interesting, the thing is. Both apps has the same content and layout, they are almost identical. If you download these two and open them, there is almost no way to tell them apart except their app icon and name.