I fail to understand this article because I think there are so many different topics the author touches on.. Innovation. Culture. Tech business and startups..

I fail to understand this article because I think there are so many different topics the author touches on.. Innovation. Culture. Tech business and startups.. I think the author is conflating some of these concepts or just misunderstanding some. For instance, innovation. What does Facebook have to do with innovation? I'm sure there are a few innovative things they have done, but in my view the outline for the broad concept of what their social service accomplishes had been drawn clearly before their rise to dominance. They just did it better than most, and reached a critical mass in terms of user base. If the author is simply bored of taking pictures on a phone and beaming them halfway around the world because it's now commonplace... I'm sorry, I don't know what to tell you. There will be another shiny new toy invented that will be another great extension or augmentation of the human experience for you to enjoy in a few years, doubtlessly. So cheer up. One thing I know is true: All of these things that are being built on the internet and the internet itself.. They are just different vehicles for human expression; they are all extensions of the human thought, the human environment; all facets of ourselves as a species. I think the author of this article flounders about in coming up with what is "next" because they don't really understand the reasons why the successful products appeared in the first place: Nobody at Facebook invented the idea that humans like to be in contact with each other. Nobody at Pinterest came up with the idea that humans collect things that they find interesting. Humans have been doing that for as long as we've been around. Nobody at Instagram invented the idea that humans are creatures who crave artistic expression. When we didn't have canvas or quill or a camera, we painted on cave walls. All of these companies just fascilitated a need that was already there, whether people were concious of it or not. I would argue that these products were inevitable, it was just a matter of who would get there first. If you want to try to answer the obtuse question of "What is next", a question that comes from a confused origin.... You only have to study human nature. That would be my answer. If the author is soliciting advise about the next hot startup to invest in, that's a totally different ballgame.