3 ms·
Besides that, there will be a change in consent management as well, regulations will become much more strict, especially if you are in the EU. Lots to do in 202
by rlanyi 3y ago
Besides that, there will be a change in consent management as well, regulations will become much more strict, especially if you are in the EU. Lots to do in 2024 to remain compliant. :-/
Regarding 3rd-party cookies, server-side tagging is the answer, also helps with adblockers. If you don’t want to pay a lot for AWS or GCP for hosting your own analytics server, you might be interested in MetricsGate (www.metricsgate.com) which hosts the server part for you and also auto-configures your GTM and GA4 accounts.
Disclaimer: I’m the founder of MetricsGate.