I'm concerned about how the IKEA brand will work for electronics. Either this will elevate the brand, and do wonders for our impressions of their furniture, or

I'm concerned about how the IKEA brand will work for electronics. Either this will elevate the brand, and do wonders for our impressions of their furniture, or people will worry that this TV will be a cheap, temporary solution that needs to be replaced after a year or two. Some IKEA products are great and last a long time. Others are cheap and fall apart quickly. I won't be the only one wondering which description applies to this TV.